{"success":true,"result":{"rows":10,"page":1,"beginNum":0,"endNum":0,"id":
******,"demandType":"1","demandTypeName":"采购预告(需求)","demandCode":"R
******3","sourceId":"
******","sourceSystem":"RSP","sourceSystemName":"资源共享云(RSP)","title":"海尔电视8Kready电视、智慧客厅场景TVC项目","materialOneId":1010,"materialTwoId":2021,"typeTwo":"营销传播","ifOut":1,"ifOutName":"是","purchaseOrg":"内容制作","biddingModel":"1","biddingModelName":"公开","datePublish":
******00000,"datePublishStr":"2019-09-26","manPublish":"胡志刚","manContact":"胡志刚","contactTel":"
******","contactMail":"
******","dateSignEnd":
******00000,"dateSignEndStr":"2019-10-11","detailsPageUrl":"
******/enter?p_p_id=58&p_p_lifecycle=0&p_p_state=maximized&p_p_mode=view&saveLastPath=0&_58_struts_action=%2Flogin%2Flogin&userType=5","demandState":"1","demandStateName":"互动中","version":1,"timeOperationSouce":
******62000,"timeOperationSouceStr":"2019-09-26","timePublishOut":
******02000,"timePublishOutStr":"2019-09-26","activeFlag":1,"activeFlagName":"有效","createById":0,"createDate":
******00000,"createDateStr":"2019-09-26","updateDate":
******63000,"updateDateStr":"2019-09-26","materialOneName":"市场营销","mainBody":"2019年,随着5G时代的到来,海尔电视领先行业,率先推出8Kready电视,有8K信号源就可以观看8K影片,给用户带来更加高清的观影体验;9月20日,智家001号店隆重开业,电视作为客厅的首要家电也成为焦点。8K解码和智
******集团的长线战略,结合海尔电视功能点(家电互联、4K影视VIP、远场语音、智慧模块化、京师智慧学堂等)制作一支TVC及系列短视频,加大对产品的曝光。\r\n
1、TVC聚焦:8K解码、智慧客厅
\r\n\r\n
海尔电视功能点:远场语音、4K影视VIP、京师智慧学堂、家电互联、智慧模块化
\r\n\r\n
2、系列短视频形式不限,体现产品,主要传播渠道:抖音、小红书等短视频平台。
\r\n\r\n注册资金50万以上\r\n公司成立两年以上;\r\n本领域从业经验大于5年,并有本行业的成功案例;\r\n有执行过与需求项目类似项目的执行经验(需提合同发票和案例进行证明)\r\n在行业内有成功案例,且成功案例对海尔有借鉴意义;(案例需要有合同及发票进行证明)\r\n供应商三证或统一社会信用代码证件真实且在有效期内;\r\n公司的营业范围与需求项目范围相符;"}}